San Lorenzo Appoints New Sporting Director and Manager Under President Culotta
Marcelo Culotta's new administration at San Lorenzo has revealed key appointments for the club's football operations, including the creation of a Sporting Director role and the hiring of a manager.


San Lorenzo Appoints New Sporting Director and Manager Under President Culotta
SLUG: san-lorenzo-appoints-sporting-director-manager-culotta
EXCERPT: Marcelo Culotta’s new administration at San Lorenzo has revealed key appointments for the club’s football operations, including the creation of a Sporting Director role and the hiring of a manager.
CATEGORY: News
TAGS: San Lorenzo, Marcelo Culotta, Walter Perazzo, Guillermo Franco, football operations
SEO_TITLE: San Lorenzo Football Project Under President Culotta: Perazzo and Franco Appointed
SEO_DESCRIPTION: San Lorenzo’s new president, Marcelo Culotta, is set to implement a new football project with Walter Perazzo as Sporting Director and Guillermo Franco as Manager.
MEDIA_QUERY: San Lorenzo club crest and football stadium
IMAGE_ALT: San Lorenzo de Almagro football club crest and stadium view
San Lorenzo’s newly elected president, Marcelo Culotta, has unveiled a significant restructuring of the club’s football operations as part of his administration’s project. The “Primero San Lorenzo” group, led by Culotta, secured victory in the recent elections and will govern the club until late 2027. A key development in this new era is the creation of a Sporting Director position, a role that will be filled by club legend Walter Perazzo.
Perazzo, an iconic figure for San Lorenzo during the 1980s, was previously close to joining the club in a similar capacity. His appointment signifies a move to bring back former players with deep ties to the club into key decision-making roles.
New Sporting Director Role
The establishment of the Sporting Director role is a central pillar of Culotta’s vision for both the professional and youth football sectors. Walter Perazzo, known for his distinguished playing career with San Lorenzo, is tasked with overseeing and shaping the club’s football strategy. This move is intended to inject experienced football knowledge directly into the club’s management structure. Perazzo’s previous near-appointment suggests a continuity of plans aimed at strengthening the club’s sporting direction.
Guillermo Franco to Serve as Manager
Complementing Perazzo’s role, Guillermo Franco has been appointed as the new manager. Franco, an Argentine who represented Mexico in the 2006 and 2010 World Cups, boasts a significant playing past with San Lorenzo. He was part of the squad that won the Clausura 2001 and the Mercosur Cup in the same year under Manuel Pellegrini. His appointment as manager suggests a focus on leveraging the experience of players who have achieved success with the club.
Additional Football Staff
The new football structure also includes Martín Saric, brother of the late Mirko Saric, who will be involved with professional football operations. While the exact scope of his responsibilities is yet to be fully detailed, his inclusion further emphasizes the administration’s intent to integrate individuals with strong club connections.
The future of Pablo Barrientos, who served as the honorary Director of Professional Football since February, remains uncertain. Barrientos had not actively participated in the recent elections but had indicated a willingness to collaborate with the winning candidate. It remains to be seen if his role will be redefined or if he will continue in a capacity that aligns with the new management team, including Franco.
Culotta’s Presidency
Marcelo Culotta’s list, “Orden y Progreso Sanlorencista,” secured 29.82% of the votes, totaling 4,110. His election as president marks a new chapter for San Lorenzo, with the president himself acknowledging the challenging period ahead for his administration. The focus on revitalizing the football department with experienced former players is a clear indication of the priorities set forth by the new leadership. This project aims to rebuild and strengthen San Lorenzo’s sporting identity and performance.
Datos clave
| Cargo | Nombre |
|—|—|
| Presidente | Marcelo Culotta |
| Director Deportivo | Walter Perazzo |
| Manager | Guillermo Franco |
| Vinculado a fútbol profesional | Martín Saric |
The appointments of Perazzo and Franco are significant for San Lorenzo supporters, signaling a strategic effort to integrate club legends into the core of football management. This approach often resonates well with the fanbase, aiming to restore past glories through experienced leadership. The success of this new structure will be closely watched as the club navigates its future in domestic and international competitions.
Fuente: Ole (https://www.ole.com.ar/san-lorenzo/san-lorenzo-culotta-perazzo-franco-director-deportivo_0_jDsi9wzDhc.html)
Datos clave
| Punto | Detalle |
|---|---|
| Fuente | Ole |
| Fecha | 2026-05-31T01:43:12+00:00 |
| Tema | El proyecto que tiene Culotta para el fútbol de San Lorenzo |
Source
Ole Original publication: 2026-05-31T01:43:12+00:00
FootballGames10 Desk
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